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Cover of Women in Magazines

Women in Magazines Research, Representation, Production and Consumption

  • Published: 22 Feb 2016
  • DOI: 10.4324/9781315741727
  • Print ISBN: 9781138824027
  • eBook ISBN: 9781315741727

Women have been important contributors to and readers of magazines since the development of the periodical press in the nineteenth century. By the mid-twentieth century, millions of women read the weeklies and monthlies that focused on supposedly ‘feminine concerns’ of the home, family and appearance. In the decades that followed, feminist scholars criticised such publications as at best conservative and at worst regressive in their treatment of gender norms and ideals. However, this perspective obscures the heterogeneity of the magazine industry itself and women’s experiences of it, both as readers and as journalists. This collection explores such diversity, highlighting the differing and at times contradictory images and understandings of women in a range of magazines and women’s contributions to magazines in a number of contexts from late nineteenth century publications to twenty-first century titles in Britain, North America, continental Europe and Australia.

Contents

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    Front Matter
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    Introduction By Rachel Ritchie; Sue Hawkins; Nicola Phillips; S. Jay Kleinberg
  • Thinking About Women’s Magazines
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      1
      Fragmentation and Inclusivity: Methods for Working with Girls’ and Women’s Magazines By Penny Tinkler
    • 2
      Landscape for a Good Woman’s Weekly: Finding Magazines in Post-war British History and Culture By Tracey Loughran
  • Ideals of Femininity and Negotiating Gender Norms
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      3
      Gender, Reproduction and the Fight for Free Love in the Late Nineteenth-Century Periodical Press By Sarah Jones
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      4
      Inter-war Czech Women’s Magazines: Constructing Gender, Consumer Culture and Identity in Central Europe By Karla Huebner
    • 5
      Make Any Occasion a Special Event: Hospitality, Domesticity and Female Cordial Consumption in Magazine Advertising, 1950–1969 By Rochelle Pereira-Alvares
    • 6
      Righting Women in the 1960s: Gender, Power and Conservatism in the Pages of The New Guard By Sinead McEneaney
  • Women, Magazines and Employment
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      7
      Getting a Living, Getting a Life: Leonora Eyles, Employment and Agony, 1925–1930 By Fiona Hackney
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      8
      ‘Corresponding with Men’: Exploring the Significance of Constance Maynard’s Magazine Writing, 1913–1920 By Gretchen Galbraith
    • 9
      The Married Woman Worker in Chatelaine Magazine, 1948–1964 By Helen Glew
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      10
      Nanny Knows Best?: Tensions in Nanny Employment in Early and Mid-Twentieth-Century British Childcare Magazines By Katherine Holden
  • Young Women in Magazines
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      11
      The American Girl: Ideas of Nationalism and Sexuality as Promoted in the Ladies’ Home Journal during the Early Twentieth Century By Cheyanne Cortez
    • 12
      A Taste of Honey: Get-Ahead Femininity in 1960s Britain By Fan Carter
  • Women’s Bodies from Second Wave Feminism to the Twenty-First Century
    • 13
      Popular Feminism and the Second Wave: Women’s Liberation, Sexual Liberation and Cleo Magazine By Megan Le Masurier
    • 14
      How Ladies’ Home Journal Covered Second Wave Health, 1969–1975 By Amanda Hinnant
    • 15
      Beauty Trade and the Rise of American Black Hair Magazines By Carina Spaulding
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    Back Matter